To attract new followers, start interacting with people who you think might be interested in following you. Starting with even a small following can help improve your content’s performance, increasing the odds that your posts will show up on your followers’ Feed the next time you post. Just because you’re a new account without any posts yet, it doesn’t mean you can’t follow people who you think might be interested in your content. Let go of the ideals in your head and try to come across as genuine as possible. It doesn’t have to be perfect, but don’t get us wrong – you should still put your best foot forward and try your best to create a great first post. Don’t get discouraged! Business owners can put a lot of pressure on their Instagram content to perform well right out of the gate, but the reality is that you must accept your first post might not immediately appear on the Instagram Explore Page and blow up overnight. Organic reach on Instagram can be a challenge these days. If you already have an account set up and you need to change it to a Business one, go into your Settings, and select “Switch to Business Profile.” Ditch The Perfectionist Mindset If you’re creating a Business account for the first time, you should be prompted at setup. It’s important to set up an Instagram business account to gain access to analytics and other key features exclusive to businesses and creators. Instagram for Business is best for small businesses and brands. Hold up! Before you hit the trigger to post your first Instagram post, double check that your Instagram profile is set up an Instagram Business account rather than a personal account. Make Sure You Have an Instagram Business Profile The best plan of attack in social media marketing is strong preparation, so here’s a few considerations to set yourself up for success on Instagram. Know Before You PostĮven if you only have a few followers to start out, you want to put strategy and meaning behind your first post. Here are some tips to consider before you create your very first post. You never get a second chance at a first impression, so let’s make yours a good one. It’s a great opportunity to give your followers some background on your new business and how you can help solve a problem or pain point they have.
Your first Instagram post is your chance to tell your audience who you are, what you do, and why they should follow you. The Importance of Introducing Your Business on Instagram Let’s avoid wasting yours by following these simple steps to create a first impression for your brand that’s as memorable as it is engaging. As a business owner, your time is valuable, and time is money, after all. People spend days to weeks debating over what to post for their first Instagram post. Now that you’ve taken the leap into the world of Instagram, you need to create your first Instagram post. If you’ve just created your first Instagram account, congratulations! This is a huge milestone for your online business.
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